Alliance Manager
Betsy is responsible for the development and management of the Best Practices Research Alliance. Founded by IBACOS, the Alliance is a research-based community of homebuilders collaborating with building science specialists and product and material suppliers to advance the quality and performance of the American home. Formerly, Betsy led IBACOS' marketing communications efforts, including strategic planning, branding, communications and website development, and contributed to development of Department of Energy reports and proposals. Prior to joining IBACOS, she worked in account management for full-service marketing agencies, serving the high technology, construction, engineering, and education sectors. Betsy holds a Bachelor of Arts degree in Communications from the University of Pittsburgh. She is an accomplished singer and fan of many types of music.
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